About 4C
4 Corners Design
The Building Blocks of Life Online
About 4C 4 Corners Design
Today’s online world is not a one-way street anymore and brands have to redefine how they communicate with (not at) customers.

At 4 Corners we create and deploy brand experiences that engage customers, build communities and ensure a return of investment. We partner with our clients to define objectives and rethink best practices as we explore new forms, media and models. Our human-centered approach is grounded in a collaborative methodology that simultaneously considers user attraction, business needs, technical possibilities and the spirit of the brand.
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Projects
Swanke Hayden Connell Architects
A fresh look at architecture online
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Projects Swanke Hayden Connell Architects
Swanke Hayden Connell Architects
A fresh look at architecture online

Topics:
Swanke Hayden Connell Architects, Interactive Design, Welcome, Information Architecture, Technology & Development, Content Management
Swanke Hayden Connell Architects needed an update to their website; present a modern and contemporary look and feel, while still honoring the firm’s 100-year-long history. 4 Corners undertook an extensive Discovery process and, teaming with SHCA, conceptualized a website which showcases SHCA’s best work and rich experience. 4 Corners fully designed and developed the site, including an extensive Content Management System, utilizing the most up-to-date innovative technologies to create a seamless, fast, and effective website from top to bottom.
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News
Jewcy.com Redesign
Jewcy, the website for "what matters now" in the Jewish community,...
News
Jewcy.com Redesign
Jewcy, the website for "what matters now" in the Jewish community, has engaged 4 Corners to rearchitecture and redesign their website. In this engagement, we aim to make the site as relavant as possible, and to appeal to a unique audience with a wide set of needs.
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Projects
OfficeDepot.com
1.2 Billion in additional sales through a redesign
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Projects OfficeDepot.com
OfficeDepot.com
1.2 Billion in additional sales through a redesign

Topics:
OfficeDepot.com, Interactive Design, Welcome, Information Architecture, Usability, E-commerce, Technology & Development, Research & Testing
Office Depot had received customer feedback that the in-store brand experience (which customers felt was very strong) wasn’t matching with the experience users had on the website. A confusing site architecture and overwhelming amount of products left online users feeling dissatisfied. Partnering with Office Depot, 4 Corners took an in-depth look into the architecture and user interface of the site and designed an entirely new offering without changing or adding any new functionality. 4 Corners orchestrated in-depth usability testing sessions, utilizing a rapid prototyping techniques to introduce new solutions while the testing sessions were taking place. Launching just in time for Holiday 2006, the site was an overwhelming success, drastically increasing Office Depot's online sales.
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Discussion
Your tweets - visualized!
And now some great eye candy to go along with your daily stalking of...
Discussion
Your tweets - visualized!
And now some great eye candy to go along with your daily stalking of Twitter: Visible Tweets. Just check out what it did to the 4C tweets: By the way, are you following the 4C team on Twitter? If not - you should! @4cornersdesign
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Discussion
The 50 states in photos
This is such a cool project that has the goal of representing all 50...
Discussion
The 50 states in photos
This is such a cool project that has the goal of representing all 50 states through photography... the website for The 50 States Project says it best:

The 50 States Project has brought together 50 photographers from across the USA.

Each photographer lives in one of the 50 States and during the year long project each photographer will represent the State where they live. Every two months each photographer will be sent an assignment by e-mail, they then have two months to produce one image in response. The images must represent both their style and the State in which they live.

The first assignment, ("People"), was sent on 2nd January 2009. The second, ("Habitat"), was sent on 1st March 2009. The remaining 4 assignments will be announced on 1st May, 1st July, 1st September and 1st November 2009 respectively.

By the end of the project there will be 300 images which hopefully represent the talent of the photographers involved and have something to say about the USA today. Check out the photos from the first assignment ("People"), here.

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