Projects
Swanke Hayden Connell Architects
A fresh look at architecture online
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Topics:
Swanke Hayden Connell Architects, Interactive Design, Welcome, Information Architecture, Technology & Development, Content Management
Projects Swanke Hayden Connell Architects
Swanke Hayden Connell Architects
A fresh look at architecture online
10.29.2008
Topics:
Swanke Hayden Connell Architects, Interactive Design, Welcome, Information Architecture, Technology & Development, Content Management
Swanke Hayden Connell Architects needed an update to their website; present a modern and contemporary look and feel, while still honoring the firm’s 100-year-long history. 4 Corners undertook an extensive Discovery process and, teaming with SHCA, conceptualized a website which showcases SHCA’s best work and rich experience. 4 Corners fully designed and developed the site, including an extensive Content Management System, utilizing the most up-to-date innovative technologies to create a seamless, fast, and effective website from top to bottom.
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Discussion
Welcome to the White House (blog)
01.21.2009
Seeing as how the Obama campaign embraced technology so much on the...
Discussion
Welcome to the White House (blog)
01.21.2009
Seeing as how the Obama campaign embraced technology so much on the trail, it only makes sense the the team would do the same for his Presidency. Enter the White House blog, along with a fresh redesign of the White House website. The redesign launched almost at the exact time as the President's swearing in - and the blog posts are already rolling in. Check out the blog here.
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Topics:
Office Depot Racing, Interactive Design, Information Architecture, Social Media, Technology & Development, Brand Strategy, Marketing & Advertising, Content Management
Projects Office Depot Racing
Office Depot Racing
Applying a brand to a new space and new audience.
10.29.2008
Topics:
Office Depot Racing, Interactive Design, Information Architecture, Social Media, Technology & Development, Brand Strategy, Marketing & Advertising, Content Management
In an ongoing relationship with Office Depot, a NASCAR sponsor, 4 Corners has strategized, designed, and developed the website for Office Depot Racing. Creating and maintaining a website where fans can really connect with both Office Depot and Carl Edwards, the No. 99 NASCAR driver, 4 Corners leveraged social networking capabilities to provide an environment where fans can interact and showcase their own content, as well as receive up-to-date news, photos, videos, appearances, and race-related information.
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Projects
American Express OPEN Direct Mail
Driving double-digit responses for online account summary.
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Topics:
American Express OPEN Direct Mail, Interactive Design, Information Architecture, Technology & Development, Print Design, Marketing & Advertising
Projects American Express OPEN Direct Mail
American Express OPEN Direct Mail
Driving double-digit responses for online account summary.
10.29.2008
Topics:
American Express OPEN Direct Mail, Interactive Design, Information Architecture, Technology & Development, Print Design, Marketing & Advertising
Collaborating with American Express, 4 Corners was engaged to increase small business online registration for the Summary of Accounts web feature. 4 Corners designed and produced an interactive online presentation and accompanying interactive CD (which was delivered in a direct marking piece) using American Express customer service representatives as experts in providing information about the Summary of Accounts. Thanks to the initiative, record numbers of card members registered and learned about the benefits of available online member services.
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Discussion
Google won't fry your brain!
10.15.2008
No need to fret - turns out all that time spent trawling the search...
Discussion
Google won't fry your brain!
10.15.2008
No need to fret - turns out all that time spent trawling the search engines for the latest and greatest gossip...er...important news items is in no way detrimental to your brain functionality. On the contrary, a recent study shows that this activity among seasoned internet users actually promotes brain activity. Check out the full article at USA Today.Discussion
High Speed Photography using the Arduino
10.31.2008
Using a laser and sensor to create an electronic trip wire, this high...
Discussion
High Speed Photography using the Arduino
10.31.2008
Using a laser and sensor to create an electronic trip wire, this high tech photographer used the Arduino programmer to capture high speed pictures of liquid droplets, creating this outstanding collection of photographs.
[caption id="attachment_324" align="alignleft" width="300" caption="High speed photography captures a splash"]
[/caption]
[/caption]Discussion
Google Chrome, too simple?
09.18.2008
The first time I used Google Chrome, I was suprised on how simple the...
Discussion
Google Chrome, too simple?
09.18.2008
The first time I used Google Chrome, I was suprised on how simple the design of the browser. The only visible functionality are the most common use buttons such as: back, forward, refresh, favorite, address and setting buttons. The address field looks like any regular browser, but it smarts enough to distinguish between site url and search text. It also gives text prediction as you type.
But after using with this new browser for about a week, I'm starting to notice the limitation of this new browser. Unlike FIrefox, Chrome does not has the functionality to add adds-on to the browser. This limitation make me miss the convinient of accessing my favorite site through my virtual bookmark.
I'm hoping that google will bring back the virtual bookmark toolbar to Chrome.
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Topics:
Vintage New Zealand, Interactive Design, Social Media, Information Architecture, E-commerce, emerging trends, Technology & Development, Brand Strategy, Identity Systems, Naming, Print Design, Marketing & Advertising, Product/Application Development, Content Management
Projects Vintage New Zealand
Vintage New Zealand
A world of "social commerce" around New Zealand and its wine.
10.29.2008
Topics:
Vintage New Zealand, Interactive Design, Social Media, Information Architecture, E-commerce, emerging trends, Technology & Development, Brand Strategy, Identity Systems, Naming, Print Design, Marketing & Advertising, Product/Application Development, Content Management
Vintage New Zealand sought to solve a unique problem in the American marketplace – create a single environment where customers can not only purchase all New Zealand wines in one location, but also experience the wines as much as possible in an online setting. 4 Corners developed extensive content, include video “Virtual Tastings” and interactive maps and features, that allow users to interact as much as possible with the wines before purchase. Also utilizing social networking features, users interact with each other and share insights, opinions, their own personal “cellars,” and experiences to bring forward the concept of Social Commerce.
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Discussion
Gmail Goggles
10.07.2008
Jacqui Cheng over at Ars Technica writes...
"How many times have you...
Discussion
Gmail Goggles
10.07.2008
Jacqui Cheng over at Ars Technica writes...
"How many times have you stumbled home after a long night out with
friends, only to plop down in front of the computer and start sending
e-mails that you would wake up regretting the next day? ..."
"Called "Mail Goggles," the Gmail add-on makes sending e-mail from Gmail
more difficult during certain times that you can set manually (while
sober, that is). How does it do this? If you have Mail Goggles
installed—which you can do by going to the "Labs" tab under your Gmail
settings and turning them on—it will force you to answer a series of
math questions before sending out any new messages..."
Read the full article here.
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Topics:
OfficeDepot.com, Interactive Design, Welcome, Information Architecture, Usability, E-commerce, Technology & Development, Research & Testing
Projects OfficeDepot.com
OfficeDepot.com
1.2 Billion in additional sales through a redesign
10.29.2008
Topics:
OfficeDepot.com, Interactive Design, Welcome, Information Architecture, Usability, E-commerce, Technology & Development, Research & Testing
Office Depot had received customer feedback that the in-store brand experience (which customers felt was very strong) wasn’t matching with the experience users had on the website. A confusing site architecture and overwhelming amount of products left online users feeling dissatisfied. Partnering with Office Depot, 4 Corners took an in-depth look into the architecture and user interface of the site and designed an entirely new offering without changing or adding any new functionality. 4 Corners orchestrated in-depth usability testing sessions, utilizing a rapid prototyping techniques to introduce new solutions while the testing sessions were taking place. Launching just in time for Holiday 2006, the site was an overwhelming success, drastically increasing Office Depot's online sales.
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Discussion
Google Chrome
09.02.2008
Finally, something for us [few] PC users [left] out there to get...
Discussion
Google Chrome
09.02.2008
Finally, something for us [few] PC users [left] out there to get excited about! The Beta version of Google Chrome has launched today, and it's only available for those of us fortunate enough to be running Vista. My initial test run of it here is looking pretty good so far - I'm loving the visual representation of your most visited websites as the default homepage. Check it out here!
Discussion
Google learns to index flash content!
07.22.2008
Oh happy day for interactive developers and designers. Apparently...
Discussion
Google learns to index flash content!
07.22.2008
Oh happy day for interactive developers and designers. Apparently Google has been developing a new algorithm for indexing textual Flash content and making it searchable in its browsers! This means more visibility and less jumping through hoops for those who want to use flash in their web applications.
